Inside Pantone, the Company That Turns Color Into Money
Par un écrivain mystérieux
Description
Pantone, known for its color-of-the-year announcement, doesn’t actually sell paints or colors. So how does it make money? WSJ visited the company’s factory to learn how it revolutionized printing and monetized color. Illustration: Preston Jessee
Inside Pantone, the Company That Turns Color Into Money
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